AFMC Command News

Air Force, celebrities create PSAs to encourage resiliency

  • Published
  • By Richard W. Essary
  • 75th Air Base Wing Public Affairs

HILL AIR FORCE BASE, Utah -- A couple of Hollywood celebrities will be featured in two upcoming Air Force public service announcements encouraging its workforce to seek help if and when it’s needed.

Actors Jonathan Camp known for StartUp, Six, and American Fright Fest, along with Dave Kiley from the television show Diesel Brothers on Discovery Channel will appear in the first two of six ads scheduled for production.

“Admitting we need help forces us to admit we are vulnerable. But we are (vulnerable), we are human,” said Edie Davis, sexual assault response coordinator at Hill Air Force Base. “Asking for help doesn’t mean we are weak, it’s sign of strength.”

The ads are being filmed to promote resilience through mental health, alcohol and drug abuse prevention and treatment, sexual assault prevention and response, family advocacy, and employee assistance.

“We all have something we struggle with or will struggle with,” said Davis. “It’s okay to say you are not okay and ask for help. You don’t have to go through it alone. Reach out and ask for help.”

The ads will be produced by Adam White with the 2d Audiovisual Squadron. Capt. Madeleine Jensen, deputy sexual assault response coordinator, created, produced and co-wrote the campaign with Capt. Robert Jensen, Tech. Sgt. Tyson Wagstaff, Staff Sgt. Jennifer Snyder, and Meghan Elliott from the 368th Recruiting Squadron.

The first ad was filmed Jan.18-19 at Hill AFB in front of an F-35A Lightning II from the 388th Fighter Wing. It will be launched Air Force-wide later this year.